In collaboration with ImetriX, the first book in Italian on Web Analytics has now been published.

Entitled Web Analytics Strategies, the book covers a range of topics, including information on the development of Web Analytics over recent years and on issues that are relevant to it.

The book’s clear and simple style manages to combine descriptions, explanations and technical information in a way that is exceptionally readable, making it ideal for:

• CEO, AD
• Web Marketing Manager
• Advertising Manager e agenzie di pubblicità
• Customer Relationship Manager
• Search Engine ed E-mail Marketing Manager
• E-business ed E-strategy Manager
• Marketing, Customer e Web Intelligence Manager

Further information:
www.webanalyticstrategies.com
Italian book of Web Analytics