The e-commerce reports are intended for companies for which the online sale of goods and services is their core business.

These reports are a valuable tool with which companies can identify weaknesses or malfunctions in their own paylines through the analysis of quantitative/qualitative data on the purchasers and on the transactions.

E-commerce metrics
	Bayer referrer
	Buyer language
	Buyer path
	Buyer keywords
	Transaction complete
	Transaction failed
	Number and referrer conversion
	Revenue and cost of transaction
	Funnel of transaction

Tag: e-commerce metrics